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It’s about being incredibly intentional about potential unintended consequences to a solution, and having protocols in place to reduce the risk of harm to those who are directly impacted by the outcomes of the design process. To kick off the new year, I interviewed Tania Anaissie, the Founder and CEO of the social justice design firm Beytna Design and the co-creator of a new form of design thinking called Liberatory Design. I was first drawn to Design Thinking as a design student in college.
Liberatory Design for Transformational Change
Liberatory Design helps us understand why and how an equity challenge exists, then design creative approaches to create more equitable outcomes. The Beytna Design team will present an overview of the Liberatory Design process, from reflection to inquiry to trying (and trying again). Another challenge of teaching design was the nature of project-based classes. While giving students real-life experience is deeply meaningful for their learning, it often is a source of harm for communities they step into. Built into the structure is a predetermined end date when students will drop the projects and have no responsibility beyond the duration of the course. It sets up a toxic working relationship and is like entering a relationship pre-determining you will break up in a month.
Origins of Liberatory Design
It became my outlet to explore design’s social change potential and its unresolved shortcomings. We advised the foundation team on the program structure to center community voice and equip leaders to create equitable change. We created custom Liberatory Design tools, presentations, activities, and coaching to complement the community organizing focus of the program.
“Beytna Design is the byproduct of my personal mission to design for equity.
In terms of additional design to improve racing, and give the car’s aesthetics a leaner and meaner feel, the GEN3 Evo will see a new aero package for the body. On top of AWD, Formula E has been working with official tire provider Hankook on a new all-weather iON tire set that provides 5-10% more grip. As part of Formula E’s sustainability initiative, the tires are made from 35% recycled and sustainable materials; a +9% increase compared to the current GEN3 spec. Named the GEN3 Evo car, it will be all-wheel drive and able to go 0-60 mph in 1.82 seconds, making it the fastest accelerating single-seat race car in the world.
Victor Cary
” This shift requires you to share power and act as an ally and/or facilitator. In the program, we occasionally heard from guest speakers who spoke about how design could be used for social good. I was so eager for more, but I was one of about four students in my class interested in Design Thinking for its social change potential. So with four peers, I co-founded our university’s Design for America chapter. This was a place where we could work on social change projects in the local community outside of class time.
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Designers are incentivized to create flashy stories and slide decks for consumption by other designers, to get hired or accepted in higher education programs. The more dire the need, the more flashy the solution, and the more “wrapped up with a bow” the project seems, the better off you are. This creates unspoken expectations for what makes good design, and I’d argue it’s not defined by what’s good long-term for those living these social challenges. One of the challenges of working this way is being willing to acknowledge that despite your academic expertise, there are other sources of knowledge that are critical to design work, including lived expertise.
Define invites us to co-develop a point of view about challenges and needs with the community. Together, we look for patterns and insights in stories that reveal the deeper needs of those closest to the challenge. When we’ve built a strategy and committed to mindsets, tools help us bring them to life through action. While the work of liberation is complex, there are some things we can start doing right away. We partner with mission-driven organizations seeking to center equity and reimagine how they operate in today’s world. We help you learn and apply design to take your equity efforts to the next level.
I went on to leave the university, co-create Liberatory Design, become an Organizing Committee member of the Equity Design Collaborative, and found my own Liberatory Design studio, Beytna Design. I want to bear witness to my own errors to hold myself accountable to continue practicing differently and to hopefully prevent others from repeating my mistakes. We designed custom asynchronous and live workshops to equip their Social Emotional Learning staff to embed equity into their SEL work during the pandemic. We co-led an inclusive multi-stakeholder workshop to re-imagine housing in the Bay Area with leaders including disability rights groups, local politicians, housing developers, and other stakeholders. With the Columbus Foundation, we collaborated on three intensive co-design sprints.
Notice invites us to practice self-awareness, seek context about the systems we’re designing in, and explore history’s legacy on our work. We have a network of talented collaborators we invite into projects to scale our reach and impact. We can be as lean or as large of a team as needed to meet our strategic goals and our partners’ needs.
Cape Town was still haunted by the legacy of being the 2014 World Design Capital. Hundreds of designers, many White, flooded into townships to interview communities about their concerns and challenges, only to vanish after the half-day workshop and never return. It became so pervasive that community members could plan their days and meals around these workshops. This and the legacy of harmful research and “social impact” projects wielded by starry-eyed Westerners created mistrust amongst communities we encountered.
If you have a question to ask or an idea to share, come and participate in Adobe InDesign Community. The Tortured Poets Department might be too long and clunky at times, but it’s an unflinchingly honest piece of work. Out-of-context screenshots of clumsy lyrics from Swift’s album quickly became memes, mocked by many social media users. While much of Swift’s star power comes from the parasocial relationship she has cultivated with her fanbase, The Tortured Poets Department pushes back against the excesses of the Swifties. The GEN3 Evo will come quickly off the heels of the current GEN3 design, but in speaking with Jeff Dodds, CEO of Formula E, COVID initially slowed down the rollout. With the pandemic no longer preventing development, the design trajectory is fully rolling out.
This is a call to action for the field of Design Thinking and its practitioners. What are your politics and how will you shift your practice and teaching to instruments of liberation? These questions will continue to drive my practice until I retire. As a practitioner, teacher, and writer, I am dedicated to creating liberatory futures through design. Join me for the next piece in this series where I outline how I have changed my practice to address these critiques.
For PBS Kids stations, we supported local station teams from across the nation to conduct needs assessments with an equity lens and design invitations to engage their local communities in partnership. We led a week of trainings, talks, and workshops to equip local education leaders in Amman, Jordan to leverage Liberatory Design to create systemic change. We led a three-day intensive training to equip their business leaders with Liberatory Design as a tool for “DEI” organizational change and focused on redesigning performance evaluations. NACC is the creator of a best practices recommendations document that guides youth attorneys serving clients in the child welfare system across the country. They sought to redesign this recommendations list to reflect current needs and increase cultural relevance by partnering with those with lived experience in the system.
Verde existed originally in his native New England primarily on the Island of Nantucket, where he lived for 20 years. A success as a design and build firm, it remains a strong presence. Drawn to California by the Pacific design aesthetic, natural beauty, and vibrant lifestyle, he excites in the possibilities. He has a strong background in zoning and participation on non-profit boards.
As I was crafting my design politics, I was sent to Cape Town South Africa to offer a free Design Thinking training to our university’s students studying abroad and local learners who wished to sign up. The biggest shift is in who is considered a “designer.” We believe that in order to create equitable outcomes, you have to design equitably, and that means involving people most impacted by the problem in the decision-making. Traditional design thinking consults those impacted, but the design team still goes behind closed doors to make interpretations and decisions. We’re pushing towards co-design and community-led design, which means those most impacted are on the team, making decisions with you as you transform power together. Much of this grew out of my lived experiences with inequity growing up as an Arab-American in Arkansas.
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